Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.

Skills you'll gain: Customer Retention, Brand Awareness, Planning, Brainstorming, User Feedback, Timelines, Stakeholder Communications, Cross-Functional Team Leadership, Team Performance Management, Meeting Facilitation, HubSpot CRM, Customer experience improvement, Employee Surveys, Customer Relationship Management (CRM) Software, Team Leadership, Project Planning, Looker (Software), Dashboard, Kanban Principles, Marketing
Intermediate · Specialization · 1 - 3 Months

Skills you'll gain: Marketing Analytics, Data-Driven Marketing, Marketing Effectiveness, Analytical Skills, Data Analysis, Data Collection, Marketing, Analytics, Quantitative Research, Market Research, Target Market, Customer Insights, Data-Driven Decision-Making, Statistical Methods, Business Research, Consumer Behaviour, Business Metrics, Branding, Statistical Analysis, Brand Strategy
Mixed · Course · 1 - 3 Months
Emory University
Skills you'll gain: Marketing Channel, Cross-Channel Marketing, Marketing Strategies, Strategic Marketing, E-Commerce, Marketing, New Business Development, B2B Sales, Business Relationship Management, Market Dynamics, Brand Management, Relationship Management, Coordination, Case Studies
Intermediate · Course · 1 - 4 Weeks

Google Cloud
Skills you'll gain: Agentic Workflows, Journey Mapping, Google Gemini, AI Product Strategy, AI Workflows, Generative AI Agents, Agentic systems, Gemini, User Flows, Value Engineering, No-Code Development, Prioritization, Strategic Prioritization, Business Priorities, Prototyping, Retail Sales, Retail Store Operations
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Business Strategies, Business Strategy, Process Optimization, Program Implementation, Operational Analysis, Strategic Thinking, Performance Metric, Contingency Planning, Business Process Reengineering, Business Planning, Process Improvement, Organizational Strategy, Strategic Decision-Making, Performance Improvement, Operational Performance Management, Process Management, Competitive Analysis, Business Systems, Data Strategy, Business
Beginner · Specialization · 1 - 3 Months

University of Colorado Boulder
Skills you'll gain: Network Analysis, Unsupervised Learning, Social Network Analysis, Supervised Learning, Applied Machine Learning, Network Model, Unstructured Data, Marketing Analytics, Social Media Analytics, Deep Learning, Scikit Learn (Machine Learning Library), Machine Learning, Tensorflow, Model Training, Machine Learning Algorithms, Text Mining, Data Analysis, Model Evaluation, Transfer Learning, Statistical Methods
Build toward a degree
Beginner · Specialization · 3 - 6 Months

University of Virginia
Skills you'll gain: Market Dynamics, Revenue Management, Cost Accounting, Supply And Demand, Economics, Demand Planning, Cost Benefit Analysis, Consumer Behaviour, Marketing Channel, Regression Analysis
Beginner · Course · 1 - 4 Weeks
Emory University
Skills you'll gain: Marketing Channel, Marketing Effectiveness, Wholesaling, Market Dynamics, Revenue Management, Strategic Marketing, Business Marketing, Compensation Management, Compensation Analysis, Supply Chain, Gap Analysis, Consumer Behaviour, Case Studies, Demand Planning, Process Optimization, Coordination, Analysis
Intermediate · Course · 1 - 4 Weeks

Northwestern University
Skills you'll gain: Data-Driven Decision-Making, Strategic Sourcing, Operations, Operational Analysis, Organizational Strategy, Operations Management, Procurement, Business Operations, Capacity Planning, Supply Chain, Competitive Analysis, Asset Management, Supply Management, Strategic Decision-Making, Business Strategy, Business Metrics, Supplier Relationship Management, Investment Management, Capacity Management, Planning
Mixed · Course · 1 - 3 Months
Emory University
Skills you'll gain: Social Media Analytics, Pivot Tables And Charts, Customer Analysis, Probability Distribution, Customer Demand Planning, Marketing Analytics, Demand Planning, Forecasting, Consumer Behaviour, Descriptive Statistics, Social Media Marketing, Customer Insights, Exploratory Data Analysis, Probability, Statistical Analysis, Target Market, Social Media, Data-Driven Marketing, Microsoft Excel, Marketing
Intermediate · Specialization · 3 - 6 Months

Skills you'll gain: Email Marketing, Microsoft Excel, Content Performance Analysis, Dashboard Creation, Data-Driven Marketing, Key Performance Indicators (KPIs), Marketing Analytics, Google Analytics, Web Analytics, Campaign Management, Performance Reporting, Performance Analysis, Dashboard, Data Analysis, Email Security, Market Data, Market Analysis, Market Intelligence, Strategic Marketing, Search Engine Optimization
Beginner · Course · 1 - 3 Months

Skills you'll gain: Process Analysis, Business Analysis, Risk Analysis, Business Systems Analysis, Business Process, Business Modeling, Business Process Improvement, Business Analysis Tools, Business Requirements, Business Strategies, Strategic Planning, Business Process Modeling, Systems Analysis, Competitive Analysis, Business Strategy, Risk Mitigation, Analysis, Organizational Strategy, Case Studies, Project Risk Management
Intermediate · Course · 1 - 4 Weeks