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Business Analytics Courses

Business analytics courses can help you learn data visualization, statistical analysis, predictive modeling, and decision-making frameworks. You can build skills in interpreting complex datasets, identifying trends, and communicating insights effectively. Many courses introduce tools like Excel, Tableau, and Python, that support analyzing data and creating impactful visual reports. You'll also explore key topics such as data mining, performance metrics, and customer segmentation, all of which are vital for driving informed business strategies.


Popular Business Analytics Courses and Certifications


  • Status: New
    New
    Status: Free Trial
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    Coursera

    Plan Analytics Projects

    Skills you'll gain: Timelines, Project Planning, Risk Analysis, Project Schedules, Human Resources Software, Human Resources Management and Planning, Risk Mitigation, Milestones (Project Management), Project Management Software, Project Management, Meeting Facilitation, Scheduling, Project Risk Management, Anthropic Claude, ChatGPT, Payroll Systems, Contingency Planning, Dependency Analysis, Dashboard, Generative AI

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
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    C

    Coursera

    Customer Analytics & Intelligence

    Skills you'll gain: Customer Retention, HubSpot CRM, Brand Awareness, Surveys, Survey Creation, Marketing Analytics, Google Analytics, Customer Analysis, Customer Service, Customer Relationship Management (CRM) Software, Customer Insights, Brand Loyalty, Customer Relationship Management, Customer Data Management, A/B Testing, AI Product Strategy, Target Audience, Data Analysis, Digital Marketing, Performance Measurement

    4.5
    Rating, 4.5 out of 5 stars
    ·
    129 reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: New
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    Harvard Business Review

    Drive Business Results

    Skills you'll gain: Budget Management, Budgeting, Financial Statements, Financial Statement Analysis, Financial Acumen, Stakeholder Engagement, Operating Budget, Financial Analysis, Risk Analysis, Stakeholder Communications, Stakeholder Management, Balance Sheet, Business Risk Management, Risk Mitigation, Market Opportunities, Expense Management, Financial Reporting, Business Development, Return On Investment, Investments

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    D

    Dartmouth College

    Predictive Analytics

    Skills you'll gain: Predictive Modeling, Analytics, Predictive Analytics, Advanced Analytics, Scikit Learn (Machine Learning Library), Model Evaluation, Digital Transformation, Model Training, Ethical Standards And Conduct, Data Ethics, Data-Driven Decision-Making, Feature Engineering, Applied Machine Learning, Statistical Machine Learning, Regression Analysis, Supervised Learning, Model Optimization, Python Programming, Cloud Technologies, Cloud Computing

    Intermediate · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    B

    Board Infinity

    AI-Powered Marketing Analytics with Google Analytics 4 (GA4)

    Skills you'll gain: Google Analytics, Data Storytelling, Data Presentation, Financial Forecasting, Looker (Software), Data-Driven Marketing, Marketing Analytics, Data Literacy, Cross-Channel Marketing, Marketing Budgets, Web Analytics, Data Validation, Stakeholder Engagement, Data-Driven Decision-Making, Google Ads, Dashboard Creation, Revenue Forecasting, Marketing Automation, Predictive Analytics, Digital Marketing

    Beginner · Specialization · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Web Analytics & Reporting

    Skills you'll gain: Google Analytics, Web Analytics, Data-Driven Marketing, Marketing Effectiveness, Conversion Funnel Analysis, Marketing Analytics, Looker (Software), Content Performance Analysis, Data Visualization, Marketing Automation, Digital Marketing Tools, Customer Insights, Campaign Management, Data-Driven Decision-Making, Business Reporting, Performance Reporting, Trend Analysis, Data Validation, Statistical Analysis, Key Performance Indicators (KPIs)

    Intermediate · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    D

    Dartmouth College

    Prescriptive Analytics

    Skills you'll gain: Operations Research, Analytics, Business Analytics, Process Optimization, Digital Transformation, Data-Driven Decision-Making, Model Optimization, Strategic Decision-Making, Data Science, Feature Engineering, Complex Problem Solving, Model Evaluation, Python Programming, Decision Making, Mathematical Software, Cloud Computing

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    O

    O.P. Jindal Global University

    Digital Marketing Analytics

    Skills you'll gain: Digital Marketing, Web Analytics, Digital Advertising, Search Engine Marketing, Digital Marketing Campaigns, Digital Analysis, Online Advertising, Digital Marketing Tools, Google Analytics, Search Engine Optimization, Web Analytics and SEO, Google Ads, Marketing Channel, Social Media Marketing, Marketing Strategies, MarTech, Marketing Planning, Paid media, Marketing Analytics, Social Media Campaigns

    4.2
    Rating, 4.2 out of 5 stars
    ·
    13 reviews

    Beginner · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Link Analytics to Strategy

    Skills you'll gain: People Analytics, Human Resource Strategy, Human Resources, Business Priorities, Organizational Strategy, Human Capital, Workforce Planning, Business Analytics, Data Storytelling, Performance Measurement, Business Metrics, Key Performance Indicators (KPIs), Business Intelligence, Business Strategy, Data-Driven Decision-Making, Analytics, Strategic Decision-Making, Benchmarking, Business Acumen, AI Workflows

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Maryland, College Park

    Digital Marketing Analytics

    Skills you'll gain: Pay Per Click Advertising, Data-Driven Marketing, Marketing Analytics, Web Analytics, Search Engine Optimization, Analytics, Paid media, Search Engine Marketing, Web Analytics and SEO, Digital Marketing, Data-Driven Decision-Making, Digital Marketing Tools, A/B Testing, Data Analysis, AI Personalization, Contextual Advertising, Big Data, Customer Analysis, Customer Data Management, Machine Learning

    4.6
    Rating, 4.6 out of 5 stars
    ·
    8 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    É

    École Polytechnique

    Digital Business

    Skills you'll gain: Growth Strategies, Digital Analysis, Performance Measurement, Key Performance Indicators (KPIs), Process Analysis, Digital Transformation, Performance Analysis, Business Analysis, Company, Product, and Service Knowledge, Analysis, Business Transformation, Digital Assets, Business Planning, Marketing Management, Business Valuation, Entrepreneurship, General Sales Practices, Emerging Technologies, Law, Regulation, and Compliance, Business Management

    4.6
    Rating, 4.6 out of 5 stars
    ·
    196 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Email Marketing Analytics & Optimization

    Skills you'll gain: Email Marketing, Microsoft Excel, Content Performance Analysis, Dashboard Creation, Data-Driven Marketing, Key Performance Indicators (KPIs), Marketing Analytics, Google Analytics, Web Analytics, Campaign Management, Performance Reporting, Performance Analysis, Dashboard, Data Analysis, Email Security, Market Data, Market Analysis, Market Intelligence, Strategic Marketing, Search Engine Optimization

    Beginner · Course · 1 - 3 Months

1…222324…834

In summary, here are 10 of our most popular business analytics courses

  • Plan Analytics Projects: Coursera
  • Customer Analytics & Intelligence: Coursera
  • Drive Business Results: Harvard Business Review
  • Predictive Analytics: Dartmouth College
  • AI-Powered Marketing Analytics with Google Analytics 4 (GA4): Board Infinity
  • Web Analytics & Reporting: Coursera
  • Prescriptive Analytics: Dartmouth College
  • Digital Marketing Analytics: O.P. Jindal Global University
  • Link Analytics to Strategy: Coursera
  • Digital Marketing Analytics: University of Maryland, College Park

Skills you can learn in Business Essentials

Analytics (37)
Presentation (33)
Modeling (29)
Business Analytics (27)
Language (26)
Microsoft Excel (26)
Writing (26)
Speech (18)
Plan (17)
Business Communication (16)
Decision-making (16)
Leadership (15)

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