• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Market Research

Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.


Popular Market Research Courses and Certifications


  • Status: Preview
    Preview
    D

    Duke University

    Medical Neuroscience

    Skills you'll gain: Sensory Systems Analysis, Neurology, Physiology, Anatomy, Life Sciences, Electrophysiology, Cell Biology, Psychology, Pathology, Molecular Biology

    4.9
    Rating, 4.9 out of 5 stars
    ·
    3.1K reviews

    Advanced · Course · 3 - 6 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    Technical Charts & Dow Theory Fundamentals

    Skills you'll gain: Technical Analysis, Market Trend, Market Data, Trend Analysis, Financial Trading, Market Analysis, Market Dynamics

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Maryland, College Park

    Innovation for Entrepreneurs: From Idea to Marketplace

    Skills you'll gain: Commercialization, Product Planning, Innovation, New Product Development, Product Development, Team Building, Product Strategy, Entrepreneurship, Design and Product, Product Testing, Marketing Planning, New Business Development, Customer Insights, Customer Analysis, Business Strategies, Team Motivation, Ideation, Market Opportunities, Market Research, Business Modeling

    4.6
    Rating, 4.6 out of 5 stars
    ·
    703 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    C

    California Institute of the Arts

    Introduction to Typography

    Skills you'll gain: Typography, Graphic Design, Graphic and Visual Design, Layout Design, Design, Art History, Visual Design, Information Architecture, Design Elements And Principles, Design Strategies, Design Research, Peer Review, Creativity

    4.8
    Rating, 4.8 out of 5 stars
    ·
    5.8K reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    University of Pennsylvania

    Microeconomics: When Markets Fail

    Skills you'll gain: Market Dynamics, Economics, Economics, Policy, and Social Studies, Socioeconomics, Supply And Demand, Market Analysis, Business Economics, Competitive Analysis, Public Policies, Policty Analysis, Research, and Development, Consumer Behaviour, Resource Allocation

    4.8
    Rating, 4.8 out of 5 stars
    ·
    664 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    K

    Kennesaw State University

    Six Sigma Yellow Belt

    Skills you'll gain: Six Sigma Methodology, Lean Six Sigma, Root Cause Analysis, Lean Methodologies, Process Improvement, Data Collection, Quality Improvement, Process Optimization, Correlation Analysis, Statistical Hypothesis Testing, Kaizen Methodology, Process Analysis, Process Improvement and Optimization, Probability Distribution, Regression Analysis, Project Design, Quality Assessment, Project Schedules, Business Process, Project Management

    4.7
    Rating, 4.7 out of 5 stars
    ·
    4.3K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    I

    IE Business School

    The Marketing Plan

    Skills you'll gain: Marketing Planning, Product Planning, Business Planning, Marketing, Marketing Strategies, Strategic Marketing, Marketing Effectiveness, Product Marketing, Marketing Strategy and Techniques, Case Studies, Planning, Target Market, Marketing Budgets, Promotional Strategies, Market Analysis, Target Audience, Competitive Analysis, Profit and Loss (P&L) Management, Goal Setting

    4.6
    Rating, 4.6 out of 5 stars
    ·
    494 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: New
    New
    E

    EDUCBA

    Event Marketing & Management Fundamentals

    Skills you'll gain: Event Marketing, Events and Conferences, Event Management, Brand Marketing, Event Planning, Marketing Effectiveness, Driving engagement, Marketing Operations, Marketing Strategies, Marketing Communications, Media Strategy, Branding, Stakeholder Management, Brand Management, Brand Strategy, Stakeholder Engagement, Drive Engagement, Stakeholder Communications, Plan Execution, Brand Awareness

    Mixed · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    T

    The University of Sydney

    Positive Psychiatry and Mental Health

    Skills you'll gain: Mental Health, Community Mental Health Services, Resilience, Psychiatry, Mental Health Diseases and Disorders, Positivity, Mental Health Therapies, Stress Management, Behavioral Health, Optimism, Rehabilitation, Psychotherapy, Cultural Responsiveness, Psychology, Creativity, Personal Development, Mindfulness, Relationship Building, Exercise Therapy

    4.8
    Rating, 4.8 out of 5 stars
    ·
    3.9K reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    N

    Northwestern University

    Social Media Marketing

    Skills you'll gain: Marketing Budgets, Blogs, Social Media Analytics, Social Media Marketing, Integrated Marketing Communications, Social Media, Peer Review, Social Media Management, Key Performance Indicators (KPIs), Social Media Strategy, Business Marketing, Real Time Data, Marketing Effectiveness, Content Marketing, Strategic Marketing, Driving engagement, Marketing Strategies, Analytics, Digital Marketing, ChatGPT

    4.6
    Rating, 4.6 out of 5 stars
    ·
    5.6K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    D

    DeepLearning.AI

    Natural Language Processing with Classification and Vector Spaces

    Skills you'll gain: Natural Language Processing, Supervised Learning, Embeddings, Dimensionality Reduction, Machine Learning Methods, Text Mining, Statistical Machine Learning, Classification Algorithms, Logistic Regression, Feature Engineering

    4.6
    Rating, 4.6 out of 5 stars
    ·
    4.6K reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    Master Trading with Indicators & Chart Patterns

    Skills you'll gain: Technical Analysis, Market Trend, Trend Analysis, Risk Control, Financial Trading, Risk Management, Risk Modeling, Securities Trading, Market Analysis, Business

    Mixed · Course · 1 - 3 Months

1…454647…403

In summary, here are 10 of our most popular market research courses

  • Medical Neuroscience: Duke University
  • Technical Charts & Dow Theory Fundamentals: EDUCBA
  • Innovation for Entrepreneurs: From Idea to Marketplace: University of Maryland, College Park
  • Introduction to Typography: California Institute of the Arts
  • Microeconomics: When Markets Fail: University of Pennsylvania
  • Six Sigma Yellow Belt: Kennesaw State University
  • The Marketing Plan: IE Business School
  • Event Marketing & Management Fundamentals: EDUCBA
  • Positive Psychiatry and Mental Health : The University of Sydney
  • Social Media Marketing: Northwestern University

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Cookies Preference Center
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok