• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Advertising

Advertising Courses

Advertising courses can help you learn campaign strategy, audience targeting, creative development, and media planning. You can build skills in copywriting, brand management, and analytics to measure campaign effectiveness. Many courses introduce tools like Google Ads, social media platforms, and analytics software, showing how these resources can enhance your advertising efforts and optimize outreach.


Popular Advertising Courses and Certifications


  • Status: Free Trial
    Free Trial
    I

    IE Business School

    Brand Identity and Strategy

    Skills you'll gain: Brand Strategy, Value Propositions, Branding, Brand Marketing, Brand Management, Logo Design, Target Market, Customer Analysis, Target Audience, Strategic Marketing, Consumer Behaviour, Marketing Design, Customer Insights, Competitive Analysis

    4.7
    Rating, 4.7 out of 5 stars
    ·
    896 reviews

    Intermediate · Course · 1 - 3 Months

  • C

    Coursera

    Discover types of Facebook Ads and the best for you

    Skills you'll gain: Facebook, Online Advertising, Advertising, Digital Advertising, Advertising Campaigns, Meta Ads Manager, Social Media, Social Media Marketing

    Beginner · Guided Project · Less Than 2 Hours

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Digital Campaign Execution

    Skills you'll gain: Digital Marketing Campaigns, Campaign Management, Keyword Research, Digital Marketing, Email Automation, Email Marketing, Search Engine Optimization, Digital Advertising, Marketing Channel, Google Ads, Social Media Marketing, Marketing Effectiveness, Marketing Budgets, Generative AI, Marketing Analytics, Performance Measurement, Google Analytics, Content Marketing, Brand Marketing, AI Enablement

    Intermediate · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Social Media and Brand Engagement

    Skills you'll gain: Content Scheduling, Social Media Management, Brand Awareness, Social Media Content, Social Media Marketing, Social Media Strategy, Social Media Campaigns, Brand Management, Brand Marketing, Brand Strategy, Marketing Effectiveness, Content Marketing, Digital Advertising, Email Marketing, Digital Marketing, Search Engine Optimization, Google Analytics, Communication, AI Enablement, Generative AI

    Intermediate · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    AI-Driven Brand Management: Learnings from FANG and FMCG

    Skills you'll gain: Marketing Analytics, Digital Marketing, Google Analytics, Brand Awareness, Social Media Marketing, Content Marketing, Digital Advertising, Marketing Effectiveness, Brand Strategy, Email Marketing, Performance Measurement, Brand Management, Brand Marketing, Marketing Channel, Marketing, Marketing Budgets, Search Engine Optimization, AI Enablement, Communication, Generative AI

    Intermediate · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    G

    Google

    Make the Sale: Build, Launch, and Manage E-commerce Stores

    Skills you'll gain: Order Fulfillment, Online Advertising, E-Commerce, Order Delivery, Order Processing, Order Management, Google Ads, Digital Advertising, General Sales Practices, Customer experience improvement, Market Research, Marketing, Retail Management, Advertising Campaigns, Sales, Retail Store Operations, Shipping and Receiving, Marketing Strategies, Market Trend, Campaign Management

    4.8
    Rating, 4.8 out of 5 stars
    ·
    2K reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Illinois Urbana-Champaign

    Digital Marketing Implementation: Executing Strategies in a Connected, Data-Driven World

    Skills you'll gain: Digital Brand Strategy, Marketing Strategies, Search Engine Marketing, Digital Marketing, Direct Marketing, Content Marketing, Keyword Research, Digital Media Strategy, Strategic Marketing, Digital Marketing Campaigns, Web Analytics and SEO, Social Media Campaigns, Search Engine Optimization, Data-Driven Marketing, Content Strategy, Marketing Planning, Social Media Marketing, Marketing Management, Social Media Strategy, Social Media

    Build toward a degree

    4.6
    Rating, 4.6 out of 5 stars
    ·
    3.2K reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    S

    Saïd Business School, University of Oxford

    AI and Production

    Skills you'll gain: Intellectual Property, Media Production, Responsible AI, Large Language Modeling, Data Ethics, Media Strategy, Journalism, Media and Communications, AI literacy, Media Planning, Law, Regulation, and Compliance, Artificial Intelligence, Artificial Intelligence and Machine Learning (AI/ML), Generative AI, Innovation, Digital Transformation, Marketing Communications, Digital Advertising, Marketing, Algorithms

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    S

    Skillshare

    Shopify eCommerce Ads Masterclass: Setup & Fundamentals

    Skills you'll gain: Meta Ads Manager, Conversion Funnel Analysis, Marketing Budgets, Target Audience, Campaign Management, Facebook, Google Ads, Online Advertising, Instagram, Performance marketing, Digital Advertising, Paid media, Advertising Campaigns, E-Commerce, Advertising, Budget Management, Social Media Campaigns, Account Management, Apple iOS

    Beginner · Course · 1 - 3 Months

  • C

    Coursera

    Cómo Configurar una Campaña en Facebook Ads

    Skills you'll gain: Meta Ads Manager, Target Audience, Facebook, Advertising Campaigns, Instagram, Social Media Campaigns, Marketing, Online Advertising, Advertising, Campaign Planning, Goal Setting, Social Media, Promotions and Campaigns, Digital Advertising, Campaign Management, Paid media, Social Media Marketing, Marketing Strategy and Techniques, Content Creation

    5
    Rating, 5 out of 5 stars
    ·
    8 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Free
    Free
    C

    Coursera

    Accomplishment STAR Techniques for Job Interviews

    Skills you'll gain: Interviewing Skills, Storytelling, Problem Solving, Oral Expression, Professional Development, Persuasive Communication, Team Leadership, Initiative and Leadership, Concision, Verbal Communication Skills, Teamwork, Professionalism, Job Analysis, Communication, Business Writing

    4.6
    Rating, 4.6 out of 5 stars
    ·
    440 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    U

    Universidad Austral

    Marketing Digital

    Skills you'll gain: Digital Marketing Tools, Social Media, Social Media Strategy, Social Media Marketing, Google Ads, Digital Marketing, Social Media Management, Social Media Content, Customer Relationship Management, Media Buying, Content Performance Analysis, Digital Marketing Campaigns, Digital Brand Strategy, Digital Analysis, Campaign Management, Marketing Budgets, Digital Media Strategy, Marketing, Paid media, Analytics

    4.7
    Rating, 4.7 out of 5 stars
    ·
    2.7K reviews

    Beginner · Specialization · 3 - 6 Months

1…101112…99

In summary, here are 10 of our most popular advertising courses

  • Brand Identity and Strategy: IE Business School
  • Discover types of Facebook Ads and the best for you: Coursera
  • Digital Campaign Execution: Coursera
  • Social Media and Brand Engagement: Coursera
  • AI-Driven Brand Management: Learnings from FANG and FMCG: Coursera
  • Make the Sale: Build, Launch, and Manage E-commerce Stores: Google
  • Digital Marketing Implementation: Executing Strategies in a Connected, Data-Driven World: University of Illinois Urbana-Champaign
  • AI and Production: Saïd Business School, University of Oxford
  • Shopify eCommerce Ads Masterclass: Setup & Fundamentals: Skillshare
  • Cómo Configurar una Campaña en Facebook Ads : Coursera

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Cookies Preference Center
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok