• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Pricing Strategy

Pricing Strategy Courses

Pricing strategy courses can help you learn market analysis, competitive pricing, value-based pricing, and dynamic pricing techniques. You can build skills in customer segmentation, pricing psychology, and revenue optimization. Many courses also introduce tools like Excel for data analysis, pricing software for simulations, and analytics platforms to track pricing performance, allowing you to apply these skills in real-world business scenarios.


Popular Pricing Strategy Courses and Certifications


  • Status: Free Trial
    Free Trial
    C

    Coursera

    Product Strategy in the age of GenAI

    Skills you'll gain: Product Lifecycle Management, Product Flow Diagram, Competitive Analysis, Product Strategy, Innovation, Design Thinking, Process Flow Diagrams, Ideation, New Product Development, Customer Insights, Go To Market Strategy, Product Management, Product Development, Product Planning, Strategic Prioritization, AI Product Strategy, Market Analysis, Prototyping, Generative AI, Strategic Planning

    4.3
    Rating, 4.3 out of 5 stars
    ·
    134 reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    X

    Xbox

    Product Strategy and Roadmapping

    Skills you'll gain: Product Roadmaps, Product Management, User Story, Product Planning, Product Development, New Product Development, Quality Assurance, Product Requirements, Product Quality (QA/QC), Product Strategy, Product Lifecycle Management, Design Thinking, Stakeholder Management, Quality Assurance and Control, Ideation, Stakeholder Engagement, Innovation, Stakeholder Communications, Change Management, Market Opportunities

    5
    Rating, 5 out of 5 stars
    ·
    9 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    S

    Starweaver

    Value Investing Strategies

    Skills you'll gain: Portfolio Management, Business Valuation, Investment Management, Portfolio Risk, Investments, Equities, Financial Analysis, Return On Investment, Balance Sheet, Financial Statement Analysis, Risk Analysis, Market Data, Depreciation, Relationship Management, Analysis, Corporate Finance, Cash Flows

    4.3
    Rating, 4.3 out of 5 stars
    ·
    13 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Pennsylvania

    The Economics of Health Care Delivery

    Skills you'll gain: Health Systems, Health Care Administration, Health Care Procedure and Regulation, Health Care, Medicaid, Insurance, Health Policy, Insurance Policies, Medicare, Copayment Collection and Processing, Economics, Home Health Care, Supply And Demand, Market Dynamics, Long Term Care, Payment Systems, Hospital Medicine, Hospice

    4.8
    Rating, 4.8 out of 5 stars
    ·
    701 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of California San Diego

    Drug Commercialization

    Skills you'll gain: Drug Development, Commercialization, Pharmaceuticals, Pharmaceutical Sales, Pharmacy, Managed Care, Intellectual Property, Sales Strategy, Product Planning, Clinical Trials, Portfolio Management, Clinical Research, Strategic Partnership, Regulatory Affairs, Promotional Strategies, Marketing Strategies, Business Strategies, Marketing Communications, Market Opportunities

    4.7
    Rating, 4.7 out of 5 stars
    ·
    1.4K reviews

    Beginner · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    Analyze and Optimize Pricing with Tableau and R

    Skills you'll gain: Tableau Software, Dashboard, Case Studies, Business Intelligence, Dashboard Creation, Business Analytics, Analytics, Data Analysis, Data-Driven Decision-Making, Advanced Analytics, Descriptive Analytics, Decision Intelligence, Predictive Analytics, Regression Analysis, Business Requirements, Cost Management

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    I

    IESE Business School

    Marketing: Customer Needs and Wants

    Skills you'll gain: Value Propositions, Brand Management, Customer Analysis, Marketing, Branding, Brand Marketing, Marketing Strategies, Target Market, Strategic Marketing, Product Planning, Product Strategy, Strategic Communication, Brand Awareness, Marketing Strategy and Techniques, Digital Marketing, Communication Strategies, Brand Strategy, Marketing Planning, Marketing Management, Target Audience

    4.5
    Rating, 4.5 out of 5 stars
    ·
    491 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of California, Davis

    The Strategy of Content Marketing

    Skills you'll gain: Content Marketing, Competitive Analysis, Copywriting, Marketing Strategy and Techniques, Content Development and Management, Brand Marketing, Brand Strategy, Writing, Marketing Analytics, Business-To-Consumer, B2B Sales, Auditing

    4.5
    Rating, 4.5 out of 5 stars
    ·
    5.4K reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    E

    Emory University

    Marketing Channel Incentives

    Skills you'll gain: Marketing Channel, Direct Selling, Business Marketing, Market Dynamics, Strategic Marketing, Strategic Partnership, Price Negotiation, Strategic Thinking, Coordination, Risk Mitigation, Business Risk Management, Business Relationship Management, Retail Sales

    4.6
    Rating, 4.6 out of 5 stars
    ·
    11 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    University of Rochester

    The Power of Markets II: Market Structure and Firm Behavior

    Skills you'll gain: Production Process, Economics, Cost Control, Business Economics, Market Dynamics, Production Management, Revenue Management, Market Analysis, Operational Efficiency, Supply And Demand, Business Strategy, Profit and Loss (P&L) Management, Competitive Analysis, Resource Allocation

    4.7
    Rating, 4.7 out of 5 stars
    ·
    128 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    I

    Illinois Tech

    Competitive Strategy

    Skills you'll gain: Competitive Analysis, Business Strategy, Strategic Thinking, Organizational Strategy, Corporate Strategy, Innovation, Strategic Decision-Making, Value Propositions, Market Analysis, Market Opportunities, Market Dynamics, Business Analysis, Case Studies

    Build toward a degree

    4.8
    Rating, 4.8 out of 5 stars
    ·
    87 reviews

    Intermediate · Course · 1 - 4 Weeks

  • U

    University of Illinois Urbana-Champaign

    Customer Insights: Quantitative Techniques

    Skills you'll gain: New Product Development, Product Development, Design Thinking, Market Research, Revenue Forecasting, Market Opportunities, Quantitative Research, Customer Insights, User Research, Consumer Behaviour, Ideation, Market Analysis, Target Market, Forecasting, Innovation, Target Audience, Needs Assessment, Analysis, Data Collection, Decision Making

    3.7
    Rating, 3.7 out of 5 stars
    ·
    33 reviews

    Mixed · Course · 1 - 3 Months

1…678…372

In summary, here are 10 of our most popular pricing strategy courses

  • Product Strategy in the age of GenAI: Coursera
  • Product Strategy and Roadmapping: Xbox
  • Value Investing Strategies : Starweaver
  • The Economics of Health Care Delivery: University of Pennsylvania
  • Drug Commercialization : University of California San Diego
  • Analyze and Optimize Pricing with Tableau and R: EDUCBA
  • Marketing: Customer Needs and Wants: IESE Business School
  • The Strategy of Content Marketing: University of California, Davis
  • Marketing Channel Incentives: Emory University
  • The Power of Markets II: Market Structure and Firm Behavior: University of Rochester

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Cookies Preference Center
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok