En este curso haremos una introducción a las cuatro Ps del marketing (producto, precio, promoción y plaza), y te hará analizar estratégicamente tu producto o servicio.
Fundamentos del marketing mix
Fundamentos del marketing mix
This course is part of Estrategia de marketing Specialization
Instructors: Maria Teresa Aranzabal
8,095 already enrolled
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Gain insight into a topic and learn the fundamentals.
319 reviews
Beginner level
No prior experience required
Flexible schedule
8 hours to complete
Learn at your own pace
96%
Most learners liked this course
Skills you'll gain
- Product Strategy
- Marketing Communications
- Advertising
- Product Marketing
- Marketing Planning
- Integrated Marketing Communications
- Revenue Management
- Sales Strategy
- Marketing Management
- Marketing Channel
- Media Planning
- Product Lifecycle Management
- Advertising Campaigns
- Marketing
- Product Management
- Strategic Marketing
- Promotions and Campaigns
- Promotional Strategies
- Paid media
- Product Planning
Details to know
Shareable certificate
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Assessments
4 assignments
Taught in Spanish
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Build your subject-matter expertise
This course is part of the Estrategia de marketing Specialization
When you enroll in this course, you'll also be enrolled in this Specialization.
- Learn new concepts from industry experts
- Gain a foundational understanding of a subject or tool
- Develop job-relevant skills with hands-on projects
- Earn a shareable career certificate
There are 4 modules in this course
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Instructors
Instructor ratings
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Status: Free TrialIE Business School
Status: Free TrialIE Business School
Status: Free TrialUniversity of Illinois Urbana-Champaign
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Showing 3 of 319
JC
Reviewed on Feb 15, 2021
Excelentes clase y enseñanzas transitidas por los profesores de los módulos
NC
Reviewed on Sep 15, 2024
Me hubiera gustado que durante todo el curso siguieran trabajando con herramientas para la parte visual
CL
Reviewed on Sep 16, 2024
me ayudo muchoo, los quizz eran algo complicados porque venían cosas específicas pero me sirvieron bastante
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